Media influence on decision-making, ethical and unethical practices Research Paper

Media influence on decision-making, ethical and unethical practices - Research Paper Example More than subliminal messaging, media utilizes various other techniques to present information; the public in general lack understanding of even these techniques and fall easy prey, thus taking decisions that they would otherwise not. Pharmaceutical marketers argue that advertising and promoting drugs allows for the patients to be more informed and know their options when it comes to therapy or medication (Buckley 4). More than often the media and marketers have been known to presents information in a manner which can be misleading. In a survey conducted in USA in 2012 it was reported that 60% of all Americans do not trust the media to report the news completely and accurately (Morales). When it comes to news the media is only having an effect on the opinion of the people but when it comes to health marketing and communication it is the health and lives of people and consumers which are at stake. Media Pressure and Persuasion Media pressure means to exercise influence over the ideologies, practices, opinions and values of people (CYH). Hirsch & Gandolf believe that health care advertising agencies use a lot more than budgets allocated for media advertising and innovative ideas; persuasion and its various techniques are employed to market healthcare products to the medical community in specific and public in general. Persuasion has been a strong technique to influence control over the people by controlling and manipulating their behavior (Shanti).

Capacity and Forecasting Research Paper Example | Topics and Well Written Essays - 1000 words

Capacity and Forecasting - Research Paper Example Too much capacity is just as bad as too little. According to Wikipedia (2011a), excess capacity can drain a firm’s resources and prevent investments in projects that are more profitable. Insufficient capacity on the other hand could lead to unsatisfied customer demands. Analysis of capacity utilization The information presented indicates that capacity utilization at EMC is 92% with varying rates of utilization in different processes. The graph in Figure 1 below provides a visual illustration of the range of utilization rates for different processes. Figure 1 The graph indicates that plastic molding has the highest utilization rate and blanking machine the lowest. It is uncertain as to how the 92% was arrived at. However, it is a high utilization rate which suggests that an increase in demand by 10 to 15 percent may not be easily met on a 40 hour week shift. Only plastic molding and finishing processes are above 80% capacity utilization machine, assembly and packaging is below that level. Before deciding on whether additional capacity is required the capacity available should be determined. ... There seem to be a bottleneck situation in molding and finishing. According to Goldman (n.d.) your bottleneck operation should never stop, it should be kept running during coffee breaks and lunch breaks. The impact of forecasts on future capacity needs According to Walonick (1993) a forecast is designed to assist in planning and making decisions in the present. However, regardless of the methods used there is no way to predict the future with certainty. Forecast could either suggest that we have more or less capacity than is required. If the forecast suggest that we need a higher level of capacity then this may mean that additional investments may have to be made in terms of space and equipment. It may also mean additional staff would have to be employed. However, there are a number of things that can be done in the short term until there is convincing information that an increase in demand is long term. Overtime work could be introduced on a regular basis, temporary contract workers could be employed or another shift could be introduced. While the things that can be done to increase capacity in the short term are relatively inexpensive, increasing capacity by building additional space is very costly if it is not fully utilized. EMC should be careful not to rush to permanently increase its capacity as there is a level of uncertainty in forecasting. Implications of incorrect forecasts There are two ways in which a forecast could possibly be incorrect. A forecast may suggest that more space as well as machinery and labor are required or it could possibly state that less of these elements are required. Incorrect forecasts could lead to unnecessary investments. Making

Platos Perspectives on Society, Organization and Leadership Essay Example for Free

Platos Perspectives on Society, Organization and Leadership Essay Main views about society Plato wrote in his book called the Republic. The Republic was written around 380 (BC). In this book Plato tries to define justice, right order and character of the just city and the just man. In the Republic different philosophers like Socrates try to argue, what is the meaning of justice. They also discuss if a just man is happier than an unjust man, if they are ruled by just philosopher kings. (Brickhouse, Thomas Smith, Nicholas, 2010) Plato view, that a just city has to be ruled by these philosopher kings. Plato believed in an aristocratic system of ruling, not the democratic way of ruling. The kings have to be educated by philosophers, so that they would be like philosophers. Or philosophers should be elected as rulers. Anyhow he did not like some much about democracy and little educated leaders. (Brickhouse, Thomas Smith, Nicholas, 2010) Plato thinks that there are many dangers in the democracy. People do not always choose the wisest persons at the elections. Sometimes they choose those, who can speak nicely. The knowledge is not the main criteria for choosing people at the democracy, but Plato thinks that those who know should be elected as rulers. (Saarinen 1985, p.43) Plato was pessimistic about people. According to him common people were bad and acted normally irrationally. People lived according to their selfish desires and bad beliefs. People did not follow the laws by their hearts, but because they were afraid of punishment. (Plato 360 BC, p.45) According to Plato people could not live alone. They needed each other. Plato said, that it is good for people to live in communities, by this way people can exchange products. (Plato 360 BC, p.75) Plato believes that the society has to be well ordered, this will lead into good moral in the society. Fine social order and education will educate good people. These good people, who are well educated, will be better than their parents (People living before them.). (Plato 360 BC, p.117, 353, 380) Plato thinks that a human soul and society have similarities. They both have same particles. Parts of the soul are like social classes in the society. If these parts / social classes are in harmony, there will be justice. There are three different classes in the society: Productive, protective and governing class. Productive class is workers: farmers, blacksmiths, carpenters, ranchers, etc. Part of the soul for these people is appetite. Second class is protective class. These people are warriors and guardians. They are strong and courageous. Part of the soul for these people is the spirit. Third class is the governing. These people are rulers or philosopher kings. They are rational, wise, self-controlled. These people can make good decisions for the society. These people are like the reason part of the soul. These people are very few. (Saarinen 1985, p.42-43) Plato already saw corruption in the society. He said that it is needed rule of law to prevent corruption. The government and guardians have to really guard the society that the order and rule of law can exist. (Plato 360 BC, p.141) Love of wisdom should be one of main values of the society. (Plato 360 BC, p.397) There should be order, not anarchy, in the society. If there is order children can orderly live with their parents and they can learn from their parents. In the same way masters can learn from their scholars. There should be some fear between son and a father and pupil and a teacher. This fear keeps the order. (Plato 360 BC, p.328-329) Plato’s Perspectives on Organization Plato thought that there are three classes in the society, which should have a good co-operation and they should live in a harmony. According to Plato’s views organization has three different groups (classes). Somebody might also think that these groups (classes) have strict borderlines. This means that it is difficult to step from one group to another group. It is difficult to go over lines to another class at the organization. Plato sees an organization as an entity, which should be in harmony with its parts. Many modern organizational theoreticians have followed Plato, when they stress the unitary and well balanced nature of modern complex organizations. (Takala 1998, p.797) Plato thinks about the greatest evil and the greatest good at an organization. In His views evil is discord and distraction. On the other hand good is unity. There has to be unity in the organization, all the members should have common experiences (pleasures etc.). (Plato 360 BC, p.198) Justice is important thing for every organization. In the organization order brings justice and the organization has to keep the justice. (Plato 360 BC, p.6) If there is injustice in the organization, it will lead into quarrels and fights, people will become each other’s enemies. Injustice will disturb the organization’s basis for human co-operation. (Plato 360 BC, p.53-54) Obedience is an important factor at the organization. Workers should obey their masters. Everybody should live under clear hierarchy and follow the orders given by those, who are over them. (Plato 360 BC, p.36, 192, 297) Plato’s Perspectives on Leadership Plato thinks, that ruler has to be philosopher. This means, that only philosophers can be good rulers. In this way main character of a leader is his/her philosophical capacity. Leader (ruler) has to know the real being and leader (ruler) has to distinguish belief from the real knowledge. This is the highest virtue for a leader: To separate beliefs and real facts. (Saarinen 1985, p. 44) Plato thinks, that leader should love the truth. He teaches that a leader is like a captain and his ship or a doctor and his medicine. These professions (doctor, captain) cannot be practised by everyone by nature. So to be a leader is not by nature, leaders should be educated. Plato thinks that one of the main tasks for the education system is to produce these philosopher kings. (Plato 360 BC, p.233) Plato thinks that a leader has to be a just person. The stronger (leader) cannot abuse his power over the weaker. The leader has to be just and there has to be justice in the society. Leader guides this social order, so that society can live in harmony. Leader guides citizens (class of citizens) to carry out tasks for which they are suited and not interfering with the work of others. (Takala 1998, p.791) Plato sees leadership as an important part of a functioning society. He thinks that leadership is an educational catalyst in the society. Plato thinks that leader has got two important tasks: to control the implementation of education and to control the propagation of thoughts. Plato sees this controlling as an essential function in the society, that’s why the controllers must be philosophers. (Takala 1998, p.790-791) According to Plato education is needed to produce good philosopher leaders. Education leaves its mark on leaders. On the other hand education makes division between leaders and other people. Platonic education gives wisdom and mystical skills (real knowledge) to the leaders. (Takala 1998, p.792) Plato sees leadership as a duty of a philosopher. The essential thing is the true knowledge, if somebody has got the knowledge he can be the leader. The philosopher has got knowledge and he can rule. And the man, who is not philosophical, has got only a true beliefs or opinions. This corresponds that he cannot be the leader. (Takala 1998, p.792) In Plato’s thinking there is the concept of the leadership of meaning. The leader has to create meaning, he has to sustain it and sometimes it has to be changed. In this way leadership can be seen as a social process. This social process includes all those means by which leadership creates new meanings by rituals, symbolizing and â€Å"naming†. The attributes of a powerful leader is also in the Plato’s thinking. One attribute in Plato’s thinking is the charisma, which is said to be widely discussed in modern leadership theories. A leader must have charisma in order to be successful in his actions. Without it the leader is not able to do his job, to lead some complex organization. (Takala 1998, p.797) References http://www.springerlink.com/content/u348q477q0583068/fulltext.pdf

The Age Miracle Creams Marketing Essay

The Age Miracle Creams Marketing Essay Market segmentation is the division of a market into different groups of customers with distinctly similar needs and product/service requirements. Or to put it another way, market segmentation is the division of a mass market into identifiable and distinct groups or segments, each of which have common characteristics and needs and display similar responses to marketing actions. Market segmentation was first defined as a condition of growth when core markets have already been developed on a generalised basis to the point where additional promotional expenditures are yielding diminishing returns (Smith, 1956). There is now widespread agreement that they form an important foundation for successful marketing strategies and activities (Wind, 1978; Hooley and Saunders, 1993). The purpose of market segmentation is to leverage scarce resources; in other words, to ensure that the elements of the marketing mix, price, distribution, products and promotion, are designed to meet particular needs of different customer groups. Since companies have finite resources it is not possible to produce all possible products for all the people, all of the time. The best that can be aimed for is to provide selected offerings for selected groups of people, most of the time. This process allows organizations to focus on specific customers needs, in the most efficient and effective way. As Beane and Ennis (1987) eloquently commented, a company with limited resources needs to pick only the best opportunities to pursue. The concept of market segmentation was first proposed as an alternative market development technique in imperfectly competitive markets, that is, in markets where there are relatively few competitors selling an identical product. Where there are lots of competitors selling identical products, market segmentation and product differentiation produce similar results as competitors imitate your strategic approach more quickly and product differentiation approaches meet market segment needs more closely. With an increasing proliferation of tastes in modern society, consumers have increased disposable incomes. As a result, marketers have sought to design product and service offerings around consumer demand (market segmentation) more than around their own production needs (product differentiation) and they use market research to inform this process Objective Of Study 1. To understand market segmentation and consider why it is used. 2. To examine how companies segment markets. 3. To explore different targeting strategies. 4. To learn about the role and process of positioning in segmentation strategies. 5. To consider how marketers can achieve the most from market segmentation. The Process of Market Segmentation The intricacies involved in market segmentation are said to make it an exacting activity. Griffith and Pol (1994) argue this point on the basis of multiple product applications, greater customer variability, and problems associated with the identification of the key differences between groups of customers. However, there have been numerous attempts to define and describe business segmentation, using a variety of variables and ranging from the severely product-based to customer needs-based orientation. There are two main approaches to segmenting markets. The first adopts the view that the market is considered to consist of customers which are essentially the same, so the task is to identify groups which share particular differences. This is referred to as the breakdown method. The second approach considers a market to consist of customers that are all different, so here the task is to find similarities. This is known as the build-up method. The breakdown approach is perhaps the most established and well recognized and is the main method used for segmenting consumer markets. The build-up approach seeks to move from the individual level where all customers are different, to a more general level of analysis based on the identification of similarities (Freytag and Clarke, 2001). The build-up method is customer oriented as it seeks to determine common customer needs. The aim of both methods is to identify segments in the market where identifiable differences exist between segments (segment heterogeneity) and similarities exist between members within each segment (member homogeneity). Market segmentation and positioning are key determinants of successful marketing. They are fundamental to the matching process which is the raison dà ªtre of marketers. It is marketers who are responsible for ensuring that the offer made by the company in the marketplace satisfies the wants and needs of the target market of customers and consumers. Segmentation and positioning analyses enable the marketer to make informed choices about what to offer, to whom, and in what way. Customer and consumer are often used interchangeably. The term consumer generally means the final consumer, who is not necessarily the customer. For example, a parent buying lunch box snacks is probably acting as an agent on behalf of school-age children. The parent can therefore be described as the intermediate customer and the child as the end nsumer. To market such snacks effectively, the marketer must differentiate the wants and needs of each party influencing the purchase process. He or she must also be clear about which actors in the process are to be the subject of any segmentation exercise. The term market must be defined unequivocally. For example, Mark Warner and Saga are both holiday companies but they are not in the same market. The former offers holidays for families, young couples and groups in Alpine and sunshine resorts, while Saga caters for the more mature traveller who may be looking for holidays involving leisure pursuits such as sightseeing, bridge or walking. We need a definition so that we can Measure market share and market growth; Specify target customers; Recognize relevant competitors; Formulate marketing objectives and strategies. As a rule of thumb, a market should be defined in terms of a consumer need, and in a way that covers the aggregation of all the alternative products and services which consumers regard as being capable of satisfying that need. For example, a brand of instant coffee not only competes with other brands in the same product category, but also with alternative hot drinks such as tea and chocolate. Consumers may even see cold drinks such as colas and water as substitutes for it. Needs-based definitions evolve over time as trends emerge in the marketplace, and companies must be prepared to revise their definitions accordingly. Nevertheless, they need to devise a definition that is manageable. At the extreme end of the range, micromarketing is about marketing to the individual as a segment of one. However, companies must be able to meet the needs of individual segments in a way that is commercially viable. They therefore concentrate their efforts on groups of many customers who share approximately the same needs. Market segmentation allows companies to gain advantage over their competitors in the marketplace by enabling them to concentrate resources on clearly identified opportunities. It is based on the assumption that birds of a feather flock together. In many cases, the segments form separate markets in their own right, and they can often be of considerable size. There are number of criteria that make a market segment of commercial interest, including the following : The segments should be large enough to provide an adequate return on investment. The requirements of segment members should be very similar, but the members should be distinct from the rest of the market. Segments must be reachable, that is, the channels, or routes to market (where people buy), must be accessible. Methods of Market Segmentation 1) Geographical segmentation-Chronologically, this kind of segmentation appeared first . For planning and administrative purposes ,the marketer will often find it convenient to subdivide the market into areas such as nations, states, regions, cities ,etc. In systematic way .The great advantage of adopting this scheme is that standards regions are widely used government and its facilitates collection of statistics .Most of the national manufactures split up their sales areas into sales territories either state wise or district wise . 2) Demographic segmentation-Under this method ,the consumers are grouped into homogenous groups in terms of demographic similarities such as age, sex, education standard ,income level, etc .This is considered to be more purposeful since the emphasis ultimately rest on the customers . Age group are considered by manufactures of certain special products , for example ,toys. Even in the purchase made by parents ,children exert a profound influence .The market segmented on the basis of the age groups is as follows :children ,teen agers ,adults and grown up . Anti Aging products Anti-aging products were originally designed for the baby-boomer generation, however in the recent report, the analysts (global cosmetic industry, 2008) revealed that the Future growth will be fuelled by the expansion of the consumer base into younger age Groups aged 25 to 30 which seem to be increasingly interested in applying anti-aging Products, particularly topical skin treatments. This shift is leading to an increase of Spending on anti-aging products which and is likely to result in improved market Opportunities for producers seeking continuous expansion of their operations. The growing potential of the anti-aging skincare segment along with its menacing Competition spurs cosmetic market players to design and launch new products in order to stay in the game. Unilever, the worlds eighth biggest cosmetics manufacturer (cosmetic design, 2008) regularly updates their skincare product line. The company Launched ponds age miracle anti-aging skincare cream specifically for the Asian market In the late 2006 early 2007 in an attempt to capitalize on the markets huge potential. And to tactically respond to the life-long rival pgs earlier launch of Olay total effect, Globally in 1998 (Olay, 2008) and Vietnam 2005, a multifunctional anti-aging products. In Vietnam, ponds age miracle was launched in January 2007. Designed and manufactured using a breakthrough cla (conjugated linoleum acid) technology, ponds Age miracle was claimed to be a new solution for the aging skin capable of visibly reducing wrinkles in seven days. Its launch by unilever Vietnam was marked as strategic and must-win stressing its significance for the manufacturer. Initially, ponds age Miracle received a friendly welcome and shot up to capture a substantial share of Vietnam anti-aging skincare market. IDENTIFIED ATTRIBUTES OF ANTI-AGING SKINCARE Eight interviews returned us a total of thirty product attributes that the respondents consider when selecting an anti-aging skincare. There were found no significant differences between the interviewees responses as almost all of them shared the same view of anti-aging products regardless of being Olay, Ponds Age Miracle, third-party users or potential ones. The two attributes classes beneficial and image rather than characteristic, drew most interest of the interviewees. Another important aspect of the interviewees responses is an expectation of something more than just wrinkle reduction, the main function of anti-aging skincare; some even respondents didnt even mention this attribute at all. Olay Total Effect Olay is a PG skincare brand line which offers a range of products with different functions in two main categories cleanser and cream with the aim of meeting the full range of skincare needs, whatever the users age or skin type. In March 2005, PG entered Indias anti-aging skincare market with their Olay Total Effects brand line extension in the footsteps of its launch in Indian market. The India launch was a first mover strategy to tap into the premium skincare segment before the arrival of the major competitors. Olay Total Effect successful market entry also allowed PG to make inroads into other skincare categories like whitening, moisturizing and cleansing in 2006 and 2007. The product is claimed to offer multi-effects including reducing fine lines and wrinkles, smoothening skin texture visibly and to the touch, evening skin tone for younger looking, more balanced color, improving surface dullness, giving skin a radiant, healthy glow, minimizing pores, visibly reducing the appearance of blotches and age spots and smoothening dry skin. Olay Total Effects is sold at the price of 190,000 VND (equivalent of 7.6 EUR) and in one suits all size of 50g both through modern channels like supermarkets, shopping centers and traditional channels like street shops and wet-markets. Olay is tapping the premium slice of the Rs 2100 crore Indian skin care market. Olay has launched its first product in the anti-ageing segment with its Total Effects sub brand. Anti-ageing segment is still a niche with a market size of Rs 60 crore. The segment is but growing very fast. Olay has launched its Total Effects anti ageing solution after much consumer research. It had conducted research on over 6000 ladies of age between 30-69 years from three continents and identified 7 signs of ageing. 1. Fine ines and Wrinkles 2.Sagging skin 3.Uneven skin tones. 4. Age spots 5. Appearance of pores 6. Dull skin 7.Dryness Total Effects is differentiating itself through the presence of the ingredient Vita Niacin. Vita Niacin is a patented formulation that contains Niacin amide Vitamin B3 ,Vitamin E and Provitamin B5 Pathenol + sunscreen protection. Olay true to the concept of Global Brand and Local strategy has launched itself with a series of promotional campaigns. The brand has the bollywood diva Sushmita Sen as the brand ambassador. Currently Olay is running two campaigns in the visual media. One campaign is th Olay brand building campaign featuring Sushmita Sen and another is for the Total Effects moisturizing lotion. Watch the Tvc : Total Effects For the Total Effects range, the company uses a testimonial type of campaign featuring a Model/TV Anchor. The focus is more on the functional benefits of the product rather than harping on any emotional benefits. The brand is positioned as a brand that celebrates beauty within and outside. The brand worldwide uses the tagline Love the skin you are in . The brand believes that Looking Good and Feeling Good are inseparable. Loving the skin we are in is the most beautiful feeling of all. Olay Total Effects is priced at Rs 599 for a 50 gm bottle. By Indian standards, this accounts for a premium category. Olay Total Effects is targeting ladies between the age 30 60. Besides this anti-ageing product, Olay has introduced cleansers, face pack and moisturizing lotions. The brand is expected to introduce its blockbuster range of products in India in a phased manner. The premium skincare segment was in a vacuum ever since HUL decided to cater to the masstige segment by repositioning Lakme and Ponds. Now with PG and ITC seriously looking at premium segment, the market is going to witness a marketing war in days to come Ponds Age Miracle Ponds is Unilevers skincare brand line. Introduced to Indian market in 1996, Ponds quickly became a leader in mass skincare, the main market segment in India at the time. Ponds product range focuses on whitening segment including moisturizers and facial foams. As a part of their counter-offensive to an ongoing expansion of Olay Total Effect, in January 2007 Unilever launched Ponds Age Miracle, an upper tier anti-aging skincare extension of the existing Ponds range also supposed to reinforce Ponds overall image in the mass market. Its launch campaign was based on a vox pop format: It had people from various walks of life giving their feedback on the products. This was followed by Romance Revival, a heartwarming television commercial of a husband-turned-chef trying to bring romance back into his married life. These campaigns continued to be aired for the first six months of the brands launch. An endorsement campaign on television wherein celebrities such as Mehr Jesia Rampal, former Miss India and model, and Rina Dhaka, fashion designer, talk about how Ponds Age Miracle has changed their lives, is also seen off and on. Currently, a television campaign, Satisfaction amongst Millions, is being screened. ` With players like LOreal and Olay, in addition to Ponds, the anti-aging market in India stands at Rs 60 crore today, according to Nielsen figures for 2007, and it is growing at a rate of 30-40 per cent per annum, Ponds Age Miracle line includes cream, serum, facial foam, lotion and eye cream toner in which the cream is a flagship product that secures 80% of sales of the whole range. It is claimed to offer solution to wrinkles and dark spots effective in 7 days. Ponds Age Miracle cream is offered into two pack sizes: 50g priced at 190,000 VND (7.6EUR), and 30g priced at 129,000 VND (5 EUR). As a part of the strategy to fight against Olay Total Effect, Unilever ensured equally extensive distribution network for Ponds Age Miracle and its availability to end-consumers through every possible channel (Unilever,2008). The successful launch in early 2007 allowed Ponds Age Miracle to gain a substantial share of nearly 50 % in the anti-aging skincare category a few months later. However, soon after the product experienced a sharp decline of its sales and market share. The bottom line the product profitability was also breached, resulting in Unilever Vietnam considering the decision of withdrawing Ponds Age Miracle from the markets. Conclusion The underlying principle of market segmentation is that the product and services needs of individual customers differ. Market segmentation involves the grouping of customers together with the aim of better satisfying their needs whilst maintaining economies of scale. It consists of three stages and if properly executed should deliver more satisfy customers, few direct confrontations with competitors, and better designed marketing programmers.

The Rise Of A Nation: United States Becomes The Number One Super Power

The United States experienced many different world events that helped propel it to becoming the world’s super power. From the Monroe Doctrine which would help the United States isolate itself from the Colonialism of the European nations and set itself as the super power of the America’s, to the Spanish American War which ended Spanish rule in the America’s as well as helped the United States acquire its own territories, to the first and second World Wars which ultimately bankrupted all of Europe, to the rise and fall of Communism and the ending of the Cold War. So why were these events so important to the rise of the United States? As the Spanish began losing its territories to independence in Central and South America, the United States adopted the Monroe Doctrine to help isolate these American countries from outside European nations so it could become the dominant nation in the America’s. The Monroe doctrine helped the United States set up puppet nations in Central and South America who were loyal to United States business and political interest. From the Monroe Doctrine many Central American and Southern American countries gained their independence from Spanish rule; the doctrine stated that any European nation that tried to force its rule upon the rebelling central and southern American nations would also have to face United States intervention. The United States was able to keep these new nations from really prospering while exploiting their natural resources for American business. Take for example the Panama Canal; put in place by the American government and funded by American business. It hel ped fuel the American economy; as well as showed the United States military might, and made it clear that the Monroe Doctrin... ...super power in the world. Throughout the United States history it had to struggle to be taken seriously as a country, however, in its short time as a developing nation it was able to become the most powerful and prosperous nation in the Americas and later through European and Asian events become the most powerful and prosperous nation in the world. The Spanish American War, WWI and WWII and the fall of communism are the most significant events that helped the United States become the super power it is today. Because of the United States location on the globe it was able to stay out of the heavy bombing European and Asian countries had experienced. Without these war torn cities the United States prospered by helping rebuild European nations, which propelled the United States into economic prosperity. These events marked the United States into super power status.

Unfair Treatment of Immigrant Workers :: essays research papers

As the airbus 300 made its final approach along San Francisco international airport, I saw the Golden Gate Bridge sitting on its splendor lit by the rising sun. I then closed my eyes and said to myself â€Å"I am finally here.† Thus, my journey in search of a better life began. A few minutes later I was off the plane and was already making my way to the customs and immigration check point. I handed my papers to the immigrations agent, he took a look at my passport and documents and without asking any questions handed them back to me, smiled and said, â€Å"Welcome to the United States.† Two months after arriving in the United States, I found myself working long hours and struggling with homesickness. I also discovered the racial tensions and discriminations that were directed at every foreign Information Technology worker. My discovery was also augmented by the comments made by one of my white American born co-worker named Al. He said, â€Å"We are being invaded here, they are taking away our jobs†- referring to the arrivals of more and more foreign IT workers. Not only that, my company was also discriminating us and we were not properly compensated as the signed contract indicated. Before a foreign national could work for a United States company and could come to work in the United States, a contract is required by the Department of Labor that would state how much this particular person would be paid, and that the salary must not be lower or greater than the current existing wage on his field of specialty. Then, the company must submit that same contract to the Department of Justice before a visa could be issued. In my case and for many other foreign workers, our contract which was approved by both departments was breached. We were not even paid half of what the signed contract stated. We worked long hours without compensation. And by the end of the year our W2s’ proved it. And every time we asked or complained, the company would then ask us how much our salary was in the Philippines, and then they would ask us to compare it to what we are making here. And if that answer would not satisfy us, they then would threaten to cancel our visa. Therefore, all I can do is bite my tongue, put up and look at the bright side- I am are here and someday I will get my greencard and I then will be able to live the American dream. Unfair Treatment of Immigrant Workers :: essays research papers As the airbus 300 made its final approach along San Francisco international airport, I saw the Golden Gate Bridge sitting on its splendor lit by the rising sun. I then closed my eyes and said to myself â€Å"I am finally here.† Thus, my journey in search of a better life began. A few minutes later I was off the plane and was already making my way to the customs and immigration check point. I handed my papers to the immigrations agent, he took a look at my passport and documents and without asking any questions handed them back to me, smiled and said, â€Å"Welcome to the United States.† Two months after arriving in the United States, I found myself working long hours and struggling with homesickness. I also discovered the racial tensions and discriminations that were directed at every foreign Information Technology worker. My discovery was also augmented by the comments made by one of my white American born co-worker named Al. He said, â€Å"We are being invaded here, they are taking away our jobs†- referring to the arrivals of more and more foreign IT workers. Not only that, my company was also discriminating us and we were not properly compensated as the signed contract indicated. Before a foreign national could work for a United States company and could come to work in the United States, a contract is required by the Department of Labor that would state how much this particular person would be paid, and that the salary must not be lower or greater than the current existing wage on his field of specialty. Then, the company must submit that same contract to the Department of Justice before a visa could be issued. In my case and for many other foreign workers, our contract which was approved by both departments was breached. We were not even paid half of what the signed contract stated. We worked long hours without compensation. And by the end of the year our W2s’ proved it. And every time we asked or complained, the company would then ask us how much our salary was in the Philippines, and then they would ask us to compare it to what we are making here. And if that answer would not satisfy us, they then would threaten to cancel our visa. Therefore, all I can do is bite my tongue, put up and look at the bright side- I am are here and someday I will get my greencard and I then will be able to live the American dream. Unfair Treatment of Immigrant Workers :: essays research papers As the airbus 300 made its final approach along San Francisco international airport, I saw the Golden Gate Bridge sitting on its splendor lit by the rising sun. I then closed my eyes and said to myself â€Å"I am finally here.† Thus, my journey in search of a better life began. A few minutes later I was off the plane and was already making my way to the customs and immigration check point. I handed my papers to the immigrations agent, he took a look at my passport and documents and without asking any questions handed them back to me, smiled and said, â€Å"Welcome to the United States.† Two months after arriving in the United States, I found myself working long hours and struggling with homesickness. I also discovered the racial tensions and discriminations that were directed at every foreign Information Technology worker. My discovery was also augmented by the comments made by one of my white American born co-worker named Al. He said, â€Å"We are being invaded here, they are taking away our jobs†- referring to the arrivals of more and more foreign IT workers. Not only that, my company was also discriminating us and we were not properly compensated as the signed contract indicated. Before a foreign national could work for a United States company and could come to work in the United States, a contract is required by the Department of Labor that would state how much this particular person would be paid, and that the salary must not be lower or greater than the current existing wage on his field of specialty. Then, the company must submit that same contract to the Department of Justice before a visa could be issued. In my case and for many other foreign workers, our contract which was approved by both departments was breached. We were not even paid half of what the signed contract stated. We worked long hours without compensation. And by the end of the year our W2s’ proved it. And every time we asked or complained, the company would then ask us how much our salary was in the Philippines, and then they would ask us to compare it to what we are making here. And if that answer would not satisfy us, they then would threaten to cancel our visa. Therefore, all I can do is bite my tongue, put up and look at the bright side- I am are here and someday I will get my greencard and I then will be able to live the American dream.

Love or friendship? Essay

Love is just an affection that we feel but friendship is the second most important thing in the world. friendship weighs more. because we can find another special someone but you can’t find that true friend even if you search for a very long time. one more thing, study first before engaging to that very complicated thing. according to the wikipedia, Love is a variety of different feelings, states, and attitudes that ranges from interpersonal affection (â€Å"I love my mother†) to pleasure (â€Å"I loved that meal†). It can refer to an emotion of a strong attraction and personal attachment.[1] It can also be a virtue representing human kindness, compassion, and affection—†the unselfish loyal and benevolent concern for the good of another†.[2] It may also describe compassionate and affectionate actions towards other humans, one’s self or animals.[3] Ancient Greeks identified four forms of love: kinship or familiarity (in Greek, storge), friendship (philia), sexual and/or romantic desire (eros), and self-emptying or divine love (agape).[4][5] Modern authors have distinguished further varieties of romantic love.[6] Non-Western traditions have also distinguished variants or symbioses of these states.[7] This diversity of uses and meanings combined with the complexity of the feelings involved makes love unusually difficult to consistently define, compared to other emotional states. Love in its various forms acts as a major facilitator of interpersonal relationships and, owing to its central psychological importance, is one of the most common themes in the creative arts.[8] Love may be understood as a function to keep human beings together against menaces and to facilitate the continuation of the species. This is just my way of expressing but its up to you if what will you choose. but be wise and brave enough of whatever your decision is.